Senior Associate - Digital Asset & Blockchain Strategy - FS Advisory - Hong Kong

Job Profile Summary

At PwC, our people in management consulting focus on helping clients seize essential advantages by working alongside business leaders to solve their toughest problems and capture their greatest opportunities. They work with some of the world's largest and most complex companies to understand their unique business issues and opportunities in an ever changing environment. These individuals help create sustainable change by stimulating innovation, unlocking data possibilities, navigating risk and regulatory complexity, optimising deals, and aligning costs with business strategy to create a competitive advantage. Management consultants help the world's most significant organisations, public and private, quickly become more effective. They improve the way organisations operate; manage costs; better align people, process and technology initiatives; support business growth to maintain or improve competitive edge and complete market and regulatory risk assessment.

As a management consulting generalist at PwC, you will play a vital role in helping clients optimise their operations, improve performance, and achieve strategic objectives. Your work may include analysing business data, developing strategies, supporting management teams, collaborating across teams, optimising tools and technology, improving organisational performance, monitoring compliance, and/or managing change.

Job Description

Role Overview:

We are looking for a strategic and technically proficient consultant to join our Digital Asset & Blockchain Advisory team. The ideal candidate will bring deep expertise in crypto markets, tokenisation, blockchain architecture, and stablecoin frameworks, with a strong ability to advise clients on navigating the evolving digital asset landscape. This role involves working with financial institutions, fintechs, and corporates to design and implement blockchain-based solutions and digital asset strategies.

Key Responsibilities:

• Client Advisory & Strategy Development:
• Advise clients on market entry strategies, digital asset issuance, tokenisation models, RWA, etc.
• Lead workshops and stakeholder engagements to advise related use cases and business models.
• Translate complex technical concepts into actionable business strategies.
• Solution & Architecture Design:
• Guide clients through the design and launch of crypto tokens, including tokenomics, governance, and compliance.
• Support feasibility studies and regulatory assessments for tokenised assets and stablecoins.
• Evaluate and recommend blockchain platforms and consensus mechanisms based on client needs.
• Collaborate with technical teams to design scalable and secure blockchain infrastructures.

• • Conduct risk assessments and help clients navigate regulatory frameworks (e.g., MiCA, HKMA, MAS).

• Project Management & Implementation Support:
• Lead end-to-end project delivery, including scoping, planning, execution, and reporting.
• Manage cross-functional teams and ensure timely delivery of client engagements.

Qualifications:

• 2-5+ years of experience in crypto markets, blockchain consulting, or digital asset strategy.
• Strong understanding of tokenisation, smart contracts, and blockchain protocols.
• Experience advising on or launching stablecoins or tokenised products is preferrable.
• Familiarity with global regulatory frameworks and compliance requirements.
• Excellent communication, stakeholder management, and analytical skills.

Preferred Experience:

• Prior consulting experience with financial institutions or fintechs.
• Technical familiarity with Ethereum, Solana, Cosmos, or enterprise blockchain platforms.
• Experience with stablecoin application, digital asset custody, DeFi protocols, or CBDC initiatives.
• Experience with HKMA/SFC licensing process (VATP, SVF, etc.)

We Wish You Are:

• Curious and analytical, with a passion for emerging technologies and innovation.
• Collaborative and adaptable, able to work across diverse teams and fast-paced environments.
• Clear communicator, capable of simplifying complex topics for non-technical stakeholders.

Proactive and organized, with strong attention to detail and a structured approach to problem-solving.